Lighting expert since 1979
60-day money-back guarantee
4.96/5
Log in Shopping bag
Beleuchtung und Kleidung in einem modernen Bekleidungsgeschäft, mit Regalen und ansprechendem Layout.

Store lighting

Window & store lighting for perfect product presentations.

Custom Sales Lighting

The right lighting makes the difference – especially in store design!

Create the right ambiance for your guests with the appropriate lighting effect. Anyone who understands the impact of light and uses color temperature and light color skillfully creates a safe and inviting environment for successful sales conversations.

1) The shop window - targeted presentation & crucial first contact

Product presentation begins in successful stores right at the shop window. Spark interest, desire and create a clear line for your individual sales style.

2) The sales floor - bright general lighting & zone lighting

On the sales floor, the display often changes and there are different settings. Accordingly, lighting should be versatile in order to make the difference in the store with good light.

Stage sales counters and checkout areas in a highly visible way

At the latest once the consultation is complete or the desired item has been found, the checkout area must be quickly visible. Here, light can be an important guide to create a bright yet impressive atmosphere.

Highlights your customers will talk about: magnificent light in double-height spaces

Do you have high ceilings? Then light can become a statement piece here, creating a bright and impressive effect that generates positive word of mouth

Professional lamps & lights for retail lighting

The lighting of your store is the first means of drawing customers' attention to your business. With targeted effects through up- & down wall lights or colored lighting, the façade can be perfectly staged. Company logos, signage and the entrance area are accentuated and highlighted by lighting. In the showroom itself, track systems, recessed spotlights and decorative pendant lights create a pleasant atmosphere for visitors to stay.

Show more

Good store lighting is divided into:

  • Exterior lighting of the business / facade lighting
  • Window display lighting
  • Lighting in the entrance area of the store
  • Lighting for stairs or escalators
  • Lighting in the checkout area
  • Light zones in the business / targeted illuminated outlet or sale area
  • Color-accurate product presentation or product lighting
  • Lighting for fitting rooms
  • Lighting for food


Window display lighting for product presentation

Window displays are an important means of highlighting products, goods, and services. Brightly and strikingly decorated window displays make businesses particularly interesting. Window display LED lighting is the best choice here, as it remains efficient and in use for a long time.

Light & LED lighting in the entrance area

In the entrance area, customers need to orient themselves. With targeted LED ceiling spots that illuminate signs or directions, you make it easier for customers to find their way. Good lighting ensures clarity and creates an inviting atmosphere.

Store lighting in the checkout area

In the checkout area, it must be bright and glare-free so that customers and employees can work comfortably. Products, advertising materials, and cash registers should be clearly visible. With targeted lighting planning, this area is optimally illuminated.

Different light zones in the store

Just like in residential homes, different light zones in stores can create various moods. For the sale area, bright lighting is recommended, while lounge areas should have a dimmed atmosphere.

Color-accurate product presentation and product lighting

Especially for clothing or food, color-accurate lighting is crucial. Warm light makes meat products look appealing, while cool light shows textiles their true color. Make sure to choose the appropriate light color for each product.

Plan store lighting correctly – With skapetze®: Bavaria's largest lighting studio

Skapetze® is your professional contact for store lighting. As part of our lighting concepts, we ensure that your products are presented in the best light. Our experienced team of lighting planners designs tailored concepts for every type of store. Whether restaurant, bar, retail, or shopping center – with our 40 years of experience in lighting, we create perfect lighting moods and satisfied customers.