Modern shop window & Store lighting for perfect product presentation buy at skapetze®
The right lighting for stores is a decisive factor for sales success. Whether it's a small town store or a large city store - the essential lighting elements are similar everywhere. Here we show you which types of lighting are important for your store.
Good store lighting is divided into
- Exterior lighting of the store / façade lighting
- Shop window lighting
- Light in the entrance area of the store
- Lighting for the stairs or escalator
- Lighting in the checkout area
- Lighting zones in the store / specifically illuminated outlet or sale area
- True-color presentation of goods or product lighting
- Lighting for changing rooms
- Lighting for food
Store exterior lighting for the first eye-catcher
The exterior lighting of your store is the first means of attracting customers to your business. With targeted effects using up & down wall luminaires or colored lighting, the façade can be perfectly staged. Company logos, signage and the entrance area are accentuated and highlighted by lighting.
Shop window lighting for product presentation
Shop windows are an important means of highlighting products, goods and services. Bright and strikingly decorated shop windows make stores particularly interesting. Shop window LED lighting is the best choice here as it remains in use for a long time and efficiently.
Light & LED lighting in the entrance area
Customers need to find their way around the entrance area. With targeted LED ceiling spotlights that illuminate signs or notices, you make it easier for customers to find their way around. Good lighting ensures clarity and creates an inviting atmosphere.
Store lighting in the checkout area
The checkout area needs to be bright and glare-free so that customers and employees can work comfortably. Products, advertising materials and checkout machines should be clearly visible. This area is optimally illuminated with targeted lighting design.
Different lighting zones in the store
As in homes, different lighting zones in stores can create different moods. Bright lighting is recommended for the sales area, while lounge areas should have a dimmed atmosphere.
True color presentation of goods and product lighting
True-color lighting is particularly important for clothing or food. Warm light makes meat products look appealing, while cold light shows textiles in their true color. Make sure you choose the right light color for each product.
Planning store lighting correctly - with skapetze®: Bavaria's largest lighting studio
skapetze® is your professional contact for store lighting. As part of our lighting concepts, we ensure that your products are presented in the best light. Our experienced team of lighting designers creates customized concepts for every type of business. Whether restaurant, bar, retail or shopping center - with our 40 years of experience in the field of lighting, we ensure perfect lighting moods and satisfied customers.

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