Modern shop window & Shop lighting for perfect goods presentation at skapetze® buy
The right lighting for shops is a crucial factor for sales success. Whether a small town shop or city store-the essential lighting elements are similar everywhere. Here we show you which lighting types are important for your business.
Good shop lighting is divided into:
- Outside lighting of the shop / facade lighting
- Shop lighting
- Light in the entrance area of the store
- Lighting for the stairs or escalators
- Lighting in the checkout area
- Lighting zones in the shop / targeted illuminated outlet or sale area
- Colored goods presentation or product lighting
- Lighting for changing rooms
- Lighting for food
Loading outer lighting for the first eye-catcher
The outer lighting of your business is the first means of drawing customers' attention to your business. With targeted effects through up- & Down wall lights or colored lighting can be perfectly staged. Company logos, signs and the entrance area are accentuated and highlighted by lighting.
Shop lighting for product presentation
Shop windows are an important means to highlight products, goods and services. Bright and strikingly decorated shop windows make business particularly interesting. Shop window lighting is the best choice here because it stays in use for a long time and efficiently.
Light & LED lighting in the entrance area
Customers have to orient themselves in the entrance area. With targeted LED ceiling spots that illuminate signs or information, you make it easier to orientate. Good lighting ensures clarity and creates an inviting atmosphere.
Load lighting in the checkout area
In the checkout area, it must be light and glare -free so that customers and employees can work comfortably. Products, advertising materials and cash machines should be clearly recognizable. With targeted lighting planning, this area is optimally illuminated.
Different light zones in business
As in residential buildings, different light zones in shops can create different moods. Bright lighting is recommended for the sale area, while lounge areas should have a solid atmosphere.
Color-real goods presentation and product lighting
Color lighting is particularly crucial for clothing or food. Warm light makes meat products look appealing, while cold light textiles shows their true color. Make sure you choose the right light color for each goods.
Plan properly - plan - with skapetze®: Bavaria's largest light studio
skapetze® is your professional contact for shop lighting. As part of our lighting concepts, we ensure that your products are presented in the best light. Our experienced team of light planners designs tailor -made concepts for any kind of business. Whether restaurant, bar, retail or shopping center-with our 40-year experience in the field of lighting, we ensure perfect lighting moods and satisfied customers.
